Successful proposals are the lifeblood of many organizations; if they’re ineffective, don’t persuade the reader, or fail to meet readers’ needs, your organization may not win the project. The client should be convinced that your team’s approach is the best for their project, yet many businesses lack the expertise to write successful proposals and fail provide reasons, besides price, to select you as the contractor. 


Topics covered:

  • Discuss the role of persuasion in writing
  • Analyze audience and purpose
  • Create useful writing strategies
  • Describe methods of effective language use
  • Apply effective writing strategies to proposals
  • Review proposal layouts and formats
  • Learn how to write powerful executive letters/summaries
  • Apply various proofreading/editing strategies



  • Upon completion of this program, participants will have tools and strategies to think more critically about their writing.
  • Participants will have a better understanding of their reader and what their client values.
  • Using strategies learned in the class, participants will be able to write more persuasively and use more effective language.
  • Useful editing and proofreading skills will be learned.
  • Participants will be able to write proposals that lead the audience to take a desired action.



Tuesday, March 12, 2019 from 7:30 am - 3:30 pm



$275. Tuition includes class materials and breakfast; lunch on your own.


To Register:

Click here to view and download registration brochure.





  • Cancellation by attendee 14 or more days prior to the start date of an event or training program: 100% refund.
  • Cancellation by attendee 7-13 days prior to the start date of an event or training program: 50% refund.
  • No refund will be given for cancellations less than 7 days prior to the start date of an event or training program. If cancellation is due to illness or emergency, credit may be extended for a future event or training program. 
  • In the event that MCA of Western Washington cancels an event or training program, a full refund will be provided.



MCAWW educational programs are open to Western Washington Mechanical Contracting Industry Improvement Fund contributors.